New report by Forum for the Future, The Climate Group and WWF- ‘Net Positive: A new way of doing business’

By Bridget Elliott on 29th April 2014

A report published by Forum for the Future, The Climate Group and WWF-UK yesterday has highlighted the importance of a ‘Net Positive’ approach to long-term business success. The report, ‘Net Positive: A new way of doing business’, captures for the first time, the principles of what it means to take a Net Positive approach and provides a route map to help businesses engage with the concept. It calls for the ambition of business to change from ‘doing less harm’ to becoming ‘Net Positive’ to have a positive impact on the world. The Principles outlined in the report encourage organisations aspiring to become Net Positive to: invest in innovation in products and services; work across the value chain; and where necessary, challenge the very business models it relies on. More…